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G-Star Raw Showroom

  • Location

    New York City, NY
  • Architect

    David L. Piaker
  • Duration

    4 months
  • Size

    10,000 sf

When the Dutch denim powerhouse, G-Star Raw, entered the U.S. market, they turned to Fisher to guide them through the construction process. Not only did they value our knowledge of the U.S. market, they also appreciated our nuanced understanding of building in Europe. In Soho, Fisher built their showroom featuring their signature industrial design, using materials like steel and raw concrete throughout.